Normcore is by far the most exciting latest fashion trends that is going to help you save money on your wardrobe. I know, I know…normcore? Exciting? Doesn’t the word derive from Normal? Yes, yes, and yes. It’s normal. It’s basic. And it’s going to save you money. That’s exciting! How do you build a timeless closet? Basics. Well, #Normcore will do that for your wardrobe times a million.
What Is Normcore?
There’s a great article in NY Magazine by Fiona Duncan who’s title really sums it all up Normcore: Fashion for Those Who Realize They’re One in 7 Billion. In the article she aptly describes #Normcore fashion:
In fashion, though, this manifests itself in ardently ordinary clothes. Mall clothes. Blank clothes. The kind of dad-brand non-style you might have once associated with Jerry Seinfeld, but transposed on a Cooper Union student with William Gibson glasses.
Lucky Magazine put out a helpful photo look book: Decoding #Normcore: A Field Guide to help you figure this trend out a little bit more. See below for my interpretation of Normcore.
My Top Ready To Wear Normcore Uniform Essentials
Zara makes ready to wear normcore at a great price point. Here are some of my favorites from their website.
COS is perfect for basics and that quintessential #Normcore look. Check out these pieces below to amp up your wardrobe with staples.
My Top Normcore Shoe Pics
These are mens shoes (how Normcore is that?) so size 1.5 sizes down. These shoes are only $34!! Similar shoes at Nordstrom run from $84 upwards past $300. And really they are just slip on sneakers, go for the cheaper version they really look the same!
I own these shoes and love them. They are super comfy and really a timeless classic that will put you on trend for this season and carry you through many many more seasons.
My Top Picks For Normcore Bags
Things To Keep In Mind While Shopping For Normcore
Some extreme Normcore Is Silly
The Lucky spread certainly highlighted some of the more silly #Normcore trends such as the Moschimo McDonalds sweatshirt for $935 at Opening Ceremony.
There is a moderately extreme #Normcore
To achieve this look you might look like you stole clothes from your Grandpa and topped it off with a trucker hat.
You will want to wear street ready #Normcore because it is:
1. A very neutral pallette
2. Staples which are cut well and made out lovely fabrics
3. Layering Essentials
4. Very “Commuter Clothing” friendly (i.e. you could ride your bike to work in it)
5. Gender Neutral: Many of the pieces tend to be Gender Neutral…check out Cos’ Shirt Study where men and women are photographed wearing the same shirt
6. It becomes a UNIFORM: That’s really what you need to create an effortless “cheap” wardobe. A rotating uniform of interchangeable wonderful pieces.